{"id":952,"date":"2014-01-08T19:11:12","date_gmt":"2014-01-08T21:11:12","guid":{"rendered":"https:\/\/freehand-design.com\/?p=952"},"modified":"2025-11-19T19:58:29","modified_gmt":"2025-11-19T18:58:29","slug":"brands-go-wild","status":"publish","type":"post","link":"https:\/\/freehand-design.com\/index.php\/brands-go-wild\/","title":{"rendered":"Brands Go Wild"},"content":{"rendered":"<p>Les animaux ont toujours occup\u00e9 une place centrale dans l\u2019imaginaire humain. Depuis des si\u00e8cles, ils sont des symboles puissants, incarnant la libert\u00e9, le courage ou encore la force. Aujourd\u2019hui encore, leur dimension symbolique reste profond\u00e9ment ancr\u00e9e dans la culture contemporaine, apparaissant r\u00e9guli\u00e8rement dans des logos embl\u00e9matiques \u00e0 travers le monde.<br \/>\n<br \/>\nLe designer tunisien <a href=\"http:\/\/www.behance.net\/gallery\/When-brands-go-wild\/8742049\" target=\"_blank\" rel=\"noopener\">Salim Zerrouki<\/a> a per\u00e7u dans ces repr\u00e9sentations animales une opportunit\u00e9 cr\u00e9ative singuli\u00e8re. Avec son projet \u201cBrands Go Wild\u201d, il s\u2019amuse \u00e0 fusionner des logos mondialement connus d\u2019origine animale pour cr\u00e9er des sc\u00e8nes o\u00f9 ces cr\u00e9atures iconiques interagissent de mani\u00e8re inattendue et souvent amusante. Cette approche donne un nouveau souffle \u00e0 des marques c\u00e9l\u00e8bres, r\u00e9v\u00e9lant \u00e0 la fois leur potentiel narratif et la richesse symbolique de leurs mascottes.<br \/>\n<br \/>\nCe travail original ne se limite pas seulement \u00e0 une exploration graphique : il questionne \u00e9galement notre relation aux marques et notre sensibilit\u00e9 naturelle envers les animaux. En revisitant des identit\u00e9s visuelles ancr\u00e9es dans la culture populaire, Zerrouki invite le public \u00e0 porter un regard neuf sur des symboles que nous croyons conna\u00eetre. Son projet illustre parfaitement comment le design peut r\u00e9inventer des \u00e9l\u00e9ments familiers tout en cr\u00e9ant de nouvelles \u00e9motions, reliant ainsi cr\u00e9ativit\u00e9 moderne, storytelling visuel et h\u00e9ritage symbolique.<br \/>\n<br \/>\n&nbsp;<\/p>\n<p style=\"text-align: center;\"><img decoding=\"async\" src=\"https:\/\/freehand-design.com\/wp-content\/uploads\/2014\/01\/POST-2014-013.png\" alt=\"\" width=\"150\" \/><\/p>\n<p style=\"text-align: center;\"><img decoding=\"async\" src=\"https:\/\/freehand-design.com\/wp-content\/uploads\/2014\/01\/POST-2014-012.png\" alt=\"\" width=\"150\" \/><\/p>\n<p style=\"text-align: center;\"><img decoding=\"async\" src=\"https:\/\/freehand-design.com\/wp-content\/uploads\/2014\/01\/POST-2014-011.png\" alt=\"\" width=\"150\" \/><\/p>\n<p style=\"text-align: center;\"><img decoding=\"async\" src=\"https:\/\/freehand-design.com\/wp-content\/uploads\/2014\/01\/POST-2014-010.png\" alt=\"\" width=\"150\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Les animaux ont toujours occup\u00e9 une place centrale dans l\u2019imaginaire humain. Depuis des si\u00e8cles, ils sont des symboles puissants, incarnant la libert\u00e9, le courage ou encore la force. Aujourd\u2019hui encore, leur dimension symbolique reste profond\u00e9ment ancr\u00e9e dans la culture contemporaine, apparaissant r\u00e9guli\u00e8rement dans des logos&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[45,187],"tags":[64,72,47,120],"class_list":["post-952","post","type-post","status-publish","format-standard","hentry","category-blog","category-logo","tag-branding","tag-inspiration","tag-logo","tag-tunisie"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Brands Go Wild - Freehandesign<\/title>\n<meta name=\"description\" content=\"D\u00e9couvrez comment le designer tunisien Salim Zerrouki r\u00e9invente les logos animaliers avec son projet cr\u00e9atif \u201cBrands Go Wild\u201d. 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