{"id":13984,"date":"2019-06-01T10:57:58","date_gmt":"2019-06-01T09:57:58","guid":{"rendered":"https:\/\/freehand-design.com\/?p=13984"},"modified":"2019-06-01T10:57:58","modified_gmt":"2019-06-01T09:57:58","slug":"happy-servicedesignday-2","status":"publish","type":"post","link":"https:\/\/freehand-design.com\/index.php\/happy-servicedesignday-2\/","title":{"rendered":"Happy #ServiceDesignDay!"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Il est plus que jamais important d\u2019offrir \u00e0 vos clients des produits et services qui leur apportent enti\u00e8re satisfaction. Mais comment rendre cette exp\u00e9rience unique ? L\u2019utilisation du design de services est l\u2019une des solutions<\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"717\" height=\"650\" src=\"https:\/\/freehand-design.com\/wp-content\/uploads\/2019\/06\/ServiceDesignDay-00.jpg\" alt=\"\" class=\"wp-image-13985\" srcset=\"https:\/\/freehand-design.com\/wp-content\/uploads\/2019\/06\/ServiceDesignDay-00.jpg 717w, https:\/\/freehand-design.com\/wp-content\/uploads\/2019\/06\/ServiceDesignDay-00-600x544.jpg 600w, https:\/\/freehand-design.com\/wp-content\/uploads\/2019\/06\/ServiceDesignDay-00-300x272.jpg 300w\" sizes=\"auto, (max-width: 717px) 100vw, 717px\" \/><\/figure><\/div>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>Design is arguably now focused on the interaction between people and technology, and products serve as platforms for experiences, functionality and service offerings &#8220;<\/p><cite><strong>Marc Stickdorn,\u00a0<\/strong><a href=\"https:\/\/www.goodreads.com\/work\/quotes\/14731760\">This is Service Design Thinking: Basics<\/a><\/cite><\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Le design de services est une m\u00e9thode particuli\u00e8rement adapt\u00e9e \u00e0\u00a0<strong>l\u2019am\u00e9lioration de la qualit\u00e9<\/strong>\u00a0de vos services ou au d\u00e9veloppement d\u2019une nouvelle offre ou approche. Dans la pratique, cette m\u00e9thode vise \u00e0 red\u00e9finir vos services dans le but d\u2019<strong>offrir au client une exp\u00e9rience simplifi\u00e9e et optimale<\/strong>. Il ne s\u2019agit donc pas de votre produit ou service \u00e0 proprement parler, mais de tout ce qui tourne autour.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ce type d\u2019innovation dans les services n\u2019est bien s\u00fbr pas in\u00e9dit. Il s\u2019inscrit toutefois dans une perspective totalement diff\u00e9rente\u00a0: il s\u2019agit en effet de\u00a0<strong>partir des besoins et questions des clients eux-m\u00eames<\/strong>. L\u2019approche conceptuelle n\u2019est donc pas orient\u00e9e vers le produit mais bien vers la personne. Les interactions entre l\u2019utilisateur et un service sont \u00e9tudi\u00e9es et d\u00e9taill\u00e9es de A \u00e0 Z. Plut\u00f4t que d\u2019examiner un seul aspect &#8211; tel que le site Internet, une brochure ou le comptoir d\u2019accueil par exemple &#8211; on prend pour\u00a0<strong>point de d\u00e9part l\u2019objectif poursuivi par l\u2019utilisateur<\/strong>. \u00c0 l\u2019aide du design thinking (la pens\u00e9e du design de services), vous apprenez \u00e0\u00a0<strong>envisager vos services dans leur ensemble<\/strong>, en adoptant le point de vue du client, afin de mieux coordonner les diff\u00e9rents services et processus sous-jacents entre eux.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Alors, Happy #ServiceDesignDay ! <br><\/p>\n\n\n\n<figure class=\"wp-block-embed-youtube aligncenter wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"ose-youtube ose-uid-348266b3b69e32e9a3e81de304171d35 ose-embedpress-responsive\" style=\"width:600px; height:550px; max-height:550px; max-width:100%; display:inline-block;\" data-embed-type=\"Youtube\"><iframe loading=\"lazy\" allowFullScreen=\"true\" width=\"600\" height=\"550\" src=\"https:\/\/www.youtube.com\/embed\/VQHlZVKqWL0?feature=oembed&color=red&rel=0&controls=1&start=&end=&fs=0&iv_load_policy=0&autoplay=0&mute=0&modestbranding=0&cc_load_policy=1&playsinline=1\" frameborder=\"0\" allow=\"accelerometer; encrypted-media;accelerometer;autoplay;clipboard-write;gyroscope;picture-in-picture clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen referrerpolicy=\"origin\"><\/iframe><\/div>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Il est plus que jamais important d\u2019offrir \u00e0 vos clients des produits et services qui leur apportent enti\u00e8re satisfaction. Mais comment rendre cette exp\u00e9rience unique ? L\u2019utilisation du design de services est l\u2019une des solutions Design is arguably now focused on the interaction between people&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[45],"tags":[125],"class_list":["post-13984","post","type-post","status-publish","format-standard","hentry","category-blog","tag-service-design"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Happy #ServiceDesignDay! - Freehandesign<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/freehand-design.com\/index.php\/happy-servicedesignday-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Happy #ServiceDesignDay! - Freehandesign\" \/>\n<meta property=\"og:description\" content=\"Il est plus que jamais important d\u2019offrir \u00e0 vos clients des produits et services qui leur apportent enti\u00e8re satisfaction. 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