About us

We draft beautiful and carefully designed solutions.

At Freehandesign, we began by blending art and business, which naturally led us into digital creativity — from websites to smart social media strategies. Over time, we discovered that design goes beyond aesthetics; it’s a powerful tool for reimagining business processes. This journey shaped our evolution into a service design agency, where strategy and creativity work hand in hand. Today, from Rio to Tunis, we deliver innovative, human-centered solutions that create real impact.

Explore our work

trainings : workshops

RIO / brazil

In Brazil our work is all about empowering teams through hands-on courses and leadership training rooted in the design process. By combining creativity with strategy, we help professionals unlock new ways to solve problems and lead with purpose.

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design : web solutions

TUNIS / tunisia

In Tunisia, we bring ideas to life through graphic design, web design, and digital marketing — always with a creative edge. Our design thinking workshops add depth, helping teams explore fresh ways to connect, create, and grow.

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Our Creative Process

Understand the needs

Empathize

Empathize with the end-users. Observations to grasp their perspectives, challenges, and motivations.

Define the problem

Define

Synthesize the information gathered during the empathize phase to define the core problems or challenges.

Encourage a free flow

Ideate

Generate a wide range of creative ideas for improving your product and/or service

Create low-fidelity prototypes

Prototype

Models that could include physical or digital prototype for quick and inexpensive testing of ideas.

Conduct user testing

Test

Assess how well the proposed improvements meet the users' (clients) needs and expectations.

Defriefing

Working together

Understanding our client’s real needs starts with a thoughtful debrief — it’s how we build clarity, trust, and meaningful solutions.

Planning

Set up goals

Taking time to plan carefully and set clear goals is the smartest way to stay focused and make real progress together.

Designing

User experience

Exploring user experience from the start helps us uncover real needs and design solutions that truly connect with people.

Web solutions

Online presence

Crafting smart web design and digital marketing solutions is how we help brands stand out and reach the right audience.

Training

Team formations

Offering courses and hands-on training through design thinking is our way of empowering teams to solve problems creatively.

Feedback

Analysing results

Reviewing results with care gives us key insights to guide our clients with confidence toward their next big move.

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